“What a difference a year can make.” That’s our mantra for 2014! For those of you wondering if you’re ever going to be able to adorn your feet with another pair of Bettye Mullers again: fear not! Bettye Muller shoes got a facelift and we resolve to keep you in the loop this 2014! Here’s a little bit of a lot that has been going on:
Bettye Muller shoes couldn’t possibly run itself so building a strong foundation for this new chapter was on the top of our list. The first to join the team was Genesa, Bettye’s executive assistant. We knew she was meant to be when she, by coincidence, showed up on her first day rocking both camo print and a blue alligator watch strap to match Bettye’s chic and laid-back attire.
Bettye is feeling more and more at home as her new showroom begins to come together. Not only is there a new showroom and a new opportunity to begin manufacturing in China, but also a new sub-line: Bettye by Bettye Muller! Another resolution is to make Bettye Muller shoes accessible to EVERYONE and this new opportunity allows us to do just that.
Don’t be shy! Come say hi to us at all the major national shoe events coming up next month! Until then, if you really need to scratch your Bettye Muller itch (we don’t blame you), check out a fun little side project Bettye Muller has been working on for Ann Marino which just debuted at the last FFANY show:
Here’s to you, the ever-faithful who have kept Bettye Muller shoes going long and strong. In this new chapter, may we have the best year EVER and TOGETHER. We couldn’t have done it without you. CHEERS!!!
Happy New Year!!!
Bettye Muller Team